geofferz Posted January 30, 2020 Share Posted January 30, 2020 https://www.bbc.com/news/business-51303905 Quote Link to comment Share on other sites More sharing options...
Old-codger Posted January 30, 2020 Share Posted January 30, 2020 Its not a surprise there has been rumours for quite a few months and management saying it was just gossip but it looks like it was correct. Quote Link to comment Share on other sites More sharing options...
MikeHorton Posted January 30, 2020 Share Posted January 30, 2020 It's a real shame I'd have liked to have seen the atlases going into production the first affordable Norton in many years. I hope something happens to rescue the brand Quote Link to comment Share on other sites More sharing options...
Copycat73 Posted January 30, 2020 Share Posted January 30, 2020 the market segment they aim for is dwindling fast .. the rest won't pay their price tag .. not when there are other alternatives that are much more competitive .. nostalgia only works for those that are nostalgic .. for Norton that is a very small pool ... Quote Link to comment Share on other sites More sharing options...
Six30 Posted January 30, 2020 Share Posted January 30, 2020 shame... probably something to do with climate change again . Quote Link to comment Share on other sites More sharing options...
Mississippi Bullfrog Posted January 30, 2020 Share Posted January 30, 2020 the market segment they aim for is dwindling fast .. the rest won't pay their price tag .. not when there are other alternatives that are much more competitive .. nostalgia only works for those that are nostalgic .. for Norton that is a very small pool ... The trouble with relying on nostaligia as a marketing angle is that it is a thing of the past. Quote Link to comment Share on other sites More sharing options...
Stu Posted January 30, 2020 Share Posted January 30, 2020 shame... probably something to do with climate change again . Or brexit Quote Link to comment Share on other sites More sharing options...
rennie Posted January 30, 2020 Share Posted January 30, 2020 It's a shame but not surprising Quote Link to comment Share on other sites More sharing options...
bonio Posted February 1, 2020 Share Posted February 1, 2020 Never ridden one. The reviews were never that great. Anyone here had a go? Quote Link to comment Share on other sites More sharing options...
fastbob Posted February 1, 2020 Share Posted February 1, 2020 So , with the Norton name up for grabs what's the worst that could happen ? Quote Link to comment Share on other sites More sharing options...
Fozzie Posted February 3, 2020 Share Posted February 3, 2020 Shame to hear as I've always fancied having a Norton. Piece of British engineering.I might move it up the list now as they're likely to get stupidly expensive over the next few years. Anyone seen the old stroker 250s? I'm still beside myself that I turned down a near mint Aprilia RS250 for £2200. I thought it was too expensive. Blimmin things are £7k now Quote Link to comment Share on other sites More sharing options...
dynax Posted February 3, 2020 Share Posted February 3, 2020 So , with the Norton name up for grabs what's the worst that could happen ? Number 39 on the updated menu Quote Link to comment Share on other sites More sharing options...
Guest Richzx6r Posted February 3, 2020 Share Posted February 3, 2020 Who fancies a joint venture with buying Norton and building bikes Quote Link to comment Share on other sites More sharing options...
Stu Posted February 3, 2020 Share Posted February 3, 2020 When I first read this I thought I was in luck! Sadly its not norton antivirus Maybe I should move this to bike chat! I wonder if someone will bail them out Quote Link to comment Share on other sites More sharing options...
XTreme Posted February 3, 2020 Share Posted February 3, 2020 These were the bellends who were right behind Brexit and said it would give them great opportunities!https://www.theneweuropean.co.uk/top-stories/norton-motorcycles-goes-into-administration-1-6496163That worked out well didn't it? Quote Link to comment Share on other sites More sharing options...
raesewell Posted February 3, 2020 Share Posted February 3, 2020 The eternal optimist Quote Link to comment Share on other sites More sharing options...
jafman Posted February 5, 2020 Share Posted February 5, 2020 These were the bellends who were right behind Brexit and said it would give them great opportunities!https://www.theneweuropean.co.uk/top-stories/norton-motorcycles-goes-into-administration-1-6496163That worked out well didn't it? They have been struggling for almost 2 decades, Another way to look at this is that being in the Union provided the nails for the coffin, perhaps and only perhaps if we had left sooner the writing would not be on the wall? Quote Link to comment Share on other sites More sharing options...
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